From a studio owner, for studio owners

Built in my own gym.

I'm Damian, a personal trainer with my own studio in Berlin. I couldn't find software that worked the way we coach, so I had it built. Now it runs every session in my studio, and I'm opening it to a few other gyms.

PLACEHOLDER: Damian's video
▶
"Why I built AzulPT", 90 seconds
Damian Hinch with Toshiko, the studio dog
Damian Hinch
Owner of Energia Fitness, Berlin · CSCS
My story (DRAFT, Damian to edit)

I had the same problems you have.

For years my coaches and I wrote sessions on paper or in apps made for online coaching. The numbers got lost, plans didn't progress the way they should, and clients asked "what did I lift last time?" while we flipped through notebooks.

Booking, session packages and no-shows lived in yet another tool. At the end of the month I was reconciling spreadsheets instead of coaching.

So I built what I needed: software for the hour that matters, the session itself. My trainers log every set on an iPad while they coach, one client or two side by side. Plans progress from real numbers. Clients see their training in their own app.

It has run every session in my studio since summer 2026. I'm opening it to a few studios now because I know how much time it saves, and because I want to build the next parts with owners who coach the way we do.

877
personal-training sessions run on AzulPT
13,387
sets logged by our coaches
1,015 t
total weight lifted and recorded
3,208
personal records spotted automatically
Energia Fitness, Berlin, July to November 2026. 7 coaches, 65 clients. Counts only, no client data.
What changed in my studio

Before AzulPT, and now.

Paper and memory
Every set on the iPad, last time's numbers right next to today's.
Plans that stall
Progression hints and plans that rotate when they've run their course.
Credits in a spreadsheet
Every session and late cancel on one clear credit history.
Two clients, one coach
2:1 sessions side by side, each client with their own plan.
Clients forget what they did
Their own app with history, records and achievements.
Training alone, out of sight
Clients train alone with your plan; you see every set and leave feedback.

PLACEHOLDER photos from Energia Fitness: to be replaced with photos of coaches using AzulPT on the iPad.

25

Live sessions,
one or two clients

Open a session on the iPad and log as you coach. Two clients side by side, each with their own plan.

  • Last time's sets right next to today's
  • Supersets, drop sets, swaps for this week only
  • Works offline, syncs when the Wi-Fi is back
A 2:1 session on the iPad: two clients side by side
20

Plans that
progress

Build plans from templates, or let the AI draft the next one from the client's history, following your own rules. You always have the last word.

  • Progression hints from real numbers
  • Personal records spotted automatically
  • Every set reviewable after the session
A session review with every set and personal records
15

Your clients'
own app

iPhone and Android: bookings, history, progress and workouts alone with the plan you share. You see every workout and leave feedback they get as a notification.

The coach's home page with the Trained alone card
The member app showing feedback from the coach
From my coaches (PLACEHOLDER quotes)

The people who use it every day.

Karlo
"[Quote from Karlo about logging sessions on the iPad.]"
Karlo, coach at Energia Fitness
Jose
"[Quote from Jose about running 2:1 sessions.]"
Jose, coach at Energia Fitness
Pricing

Start free. Grow when you're ready.

Pilot studios use everything free during the pilot. After that:

Free

€0 forever
  • 1 trainer
  • Up to 3 clients
  • Live sessions and plans
  • Client app

Studio

€39 / month
  • 1 trainer, unlimited clients
  • Credits, bookings, reminders
  • Owner dashboard and reports
  • Workouts alone with your feedback

Add-ons

As you need them
  • Extra trainers, about €15 each
  • AI plan creation, about €15
  • Google Calendar sync, about €5

Prices are a guide and final after the pilot.

Berlinmade on
the floor
We're small. You talk to me.
No call centre, no ticket queue. Pilot studios get my direct line, fixes usually the same day, and a real say in what we build next.
Questions

What owners ask me.

How do I get my clients in?

Upload your client list as a spreadsheet. There's a template, and an instruction you can give ChatGPT or Gemini to convert any list into it. Every row is checked before anything is saved. For pilot studios, we do the import for you.

Where is my data, and who can see it?

On servers in Germany. Every studio runs in its own separated container with its own database, so no studio can ever see another's data. You decide what you keep, and you can export a client's data any time.

What about consent forms and privacy?

You write your own consent form and privacy notice in AzulPT (we give you an example to start from). Clients sign on the iPad, and every signature keeps the exact version they signed.

What do I need?

An iPad for your trainers. Your clients use the app on their own phones.

Is there a contract?

No. The pilot is free, and after that it's month to month.

Free pilot

Three studios.
Free. Your say.

I'm opening AzulPT to a few personal-training studios first. You use it free during the pilot, we set it up with you, and you help shape what comes next.

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Apply for the pilot →

How the pilot works

Cost
Free for the whole pilot.
Setup
We set up your studio and import your clients with you.
Devices
An iPad for the trainers; clients use their phones.
We ask
Use it in real sessions and tell us every two weeks what to improve.
Support
Direct line to me, fixes usually the same day.